12 Jun 2019
What Impact Can Deep Learning Have On Your Business?
Now is a great time for your business to take deep learning into consideration. Why? It was once just part of academic research, but now it has turned into a major platform that many businesses are using to use technology as efficiently and effectively as possible. The number of businesses using deep learning and other categories of AI(Artificial intelligence) continues to grow.
A Type of Machine Learning
Deep learning is a specific type of machine learning. What happens in deep learning? When deep learning is used, software algorithms take in a large sum of data and eventually extracts insights from the patterns that were created from the data. What type of data can be obtained through software algorithms? The data can include a variety of things, including videos, customer data, images, and more. All of this data can be obtained if the data has been structured in the proper form.
One of the great values of deep learning is that it provides you with the flexibility you will need. Deep learning also provides great value because it does not depend on sequential algorithms to instruct it on how to find a conclusion. When deep learning is designed in the proper form, it will have the ability to reach the level of performances that humans can perform.
We know that it probably seems complicated or too complex to integrate deep learning into your business, but it will not be as difficult as it sounds. However, it will be extremely helpful to have a full summary of what deep learning can actually do and what type of value it can provide before attempting to dive into it. There are so many reasons for you to deploy deep learning into your business because it can make a huge difference in multiple departments in your workplace.
Deep Learning and Sales
Your sales team will be able to leverage the power of deep learning when it comes to making customer predictions. Since deep learning has the ability to use data that has not been structured, regardless of the source, your sales leaders will be able to identify what customers will be a better fit. Not only will you be able to identify the customers who will be great for your business, but you will also be able to predict other valuable insight such as the size of deals and the deals and sales cycles.
Generally, human judgement and a few guesses were used to properly manage the interactions with customers. Deep learning will allow you to do the opposite. Deep learning will allow sales team members can be matched to the sales and deals they will have the highest level of success with. Deep learning will also provide you with the information you need about the factors that can drive success. Deep learning can significantly increase the number of sales your sales team brings in each season.
Deep Learning and Marketing
Since today's marketing involves managing every customer interaction, marketing departments will have a significant amount of data. Having large sets of data is a great reason to begin using deep learning. Deep learning will be able to deliver outstanding returns across several data points that are relevant to all of your marketing needs.
Deep learning can be used to create a model that can lead to a significant increase in performance over what traditional technology can do. Companies that make the decision to use deep learning effectively will also see a huge jump in labour productivity.
If you consider your company to be a forward-thinking company, we encourage you to take advantage of the opportunity while it is available to you. For more information on how deep learning can impact your business, contact folio1.